Marketing and Partnerships Group

Owned by Wendy Thomas
Last updated: Nov 18, 2020
2 min read
Role and Purpose of Group

The group developed a list of strategic partners and marketing targets to approach with the following goals:

  • Increase DDI Alliance membership
  • Increase use and adoption of DDI and get new DDI users
  • Encourage new people to become involved in DDI stewardship (expand the community)
  • Work with other research standards bodies to integrate and exchange information between DDI and other standards
  • Initiate and coordinate marketing activities to promote DDI to a broad set of existing and potential audiences
  • Establish and maintain a DDI brand, basic description of DDI, and a core marketing message
  • Ensure consistency in promotional and educational messaging by coordinating with other DDI working groups

Inaugural Charter

2015 Marketing Plan

2016 Marketing Plan

2017 Marketing Plan

2018 Marketing Plan

2019 Marketing Plan

Link to Marketing and Partnerships Google Drive Folder (Working Documents)

Meeting Minutes

Link to JIRA Issue Tracker

Task List



  • 2018/19 Conferences:
  • EDDI - Dec 3 - 5, Berlin, Germany
  • ESS - April 15-17, Mannheim, Germany

    • N~150

  • NADDI - April 24-26, Ottawa, Canada

    • N~95

  • IASSIST - May 27-31, Sydney, Australia
  • APDU - July 9-10, Arlington, VA
    • Dan G attending
  • RDA Plenary - October 23-25, Helsinki, Finland
  • NSA panel meeting on transparency and reproducibility of federal statistics - Nov 5, Washington, DC
    • Jeremy and Dan presenting


  • 2017/18 Conferences:
  • EDDI - Dec 5-7, Lausanne, Switzerland
  • IDCC - Feb 19-22, Barcelona, Spain
    • Jared and Bill Block attended
    • N~200
  • ADPU Webinar - Mar 7
  • RDA Plenary - Mar 21-23, Berlin, Germany
    • N~200
  • RDAP - Mar 21-23, Chicago
    • Submit conference paper for 2019
  • NADDI - Apr 4-6, Washington, DC
    • N~90
  • AAPOR - May 16-19, Denver, CO
  • IASSIST - May 28-31, Montreal, Canada
  • APDU - Jul 17-18, Arlington, VA
    • Ron N. attended
  • MLS - Jul 25-27, Essex, UK
    • N~300
  • Dagstuhl - Sept. 24-28, PROMOTE!! Train-the-Trainers workshop
  • ESOMAR - Sept. 23-26, Berlin
  • IDW - Oct 22-26, Gaborone, Botswana


  • 2016/17 Conferences:
  • EDDI - Dec 5-8, Cologne, DE
    • N~90
  • NADDI - April 5-7, Ithaca, NY
    • N~60
  • AAPOR - May 18-21, New Orlean, LA
    • N~1,250
  • IFDTC - May 21-24, New Orleans, LA
  • IASSIST - May 23-26, Lawrence, KS
    • N~250
  • ESRA - July 17-21, Lisbon, Portugal
  • APDU - Sept 13-14, Arlington, VA
    • N~175
  • RDA - Sept 19-21, Montreal, Canada
    • Sponsorships are EXPENSIVE - target March 21-23, Berlin for submitting poster or paper


Meeting Dates and Connection Information

Marketing and Partnerships meets monthly:

22:00 CESummerT: (16:00 (Ann Arbor), 15:00 (Madison), 14:00 (Edmonton), 13:00 (Stanford), 6:00 (Canberra))

1.  Please join my meeting.
https://global.gotomeeting.com/join/717561237

2.  Use your microphone and speakers (VoIP) - a headset is recommended.  Or, call in using your telephone.

United States: +1 (626) 521-0013
Canada: +1 (647) 497-9376

Access Code: 717-561-237
Audio PIN: Shown after joining the meeting

Meeting ID: 717-561-237
 

 

Team Members
NameContact
Barry Radler (Chair)bradler@wisc.edu
Jared Lylelyle@umich.edu
Ron Nakaoronbo@stanford.edu
Steven McEachernstevenmce@gmail.com
Wendy Thomaswlt@umn.edu
Dan Smithdan@colectica.com